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Live News Advertising with Brand Safety Demo

Live streams analysis in near-real-time using AWS services to identify and monetize suitable opportunities for ad placement without risking an advertiser’s brand.

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Live Input Feed

Linear Ad Replacement

Select Channel

🎯 Real-time Analysis

Objects recognized in video

⚡ Live auto-refresh: 2s

Captions Found in Video

Recognized Text (OCR)

Transcription

🔍 Screen capture of last SCTE message location

Screen capture

📊 Reporting

Ad Break Report Dashboard (embedded dashboard)
Ad Break Report Dashboard with Amazon QuickSight Q

🤖 Decisions from Bedrock

Will not populate until video is playing.

🛡️ Brand Safe?

Awaiting SCTE marker...

🏷️ GARM Categories

Awaiting SCTE marker...

📊 IAB Categories

Awaiting SCTE marker...

💭 Sentiment

Awaiting SCTE marker...

Negative

Neutral

Positive

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🤖 AI Selection Reason

Awaiting SCTE marker...

📡 SCTE & VAST

Awaiting SCTE marker...

🔍 Screen capture of last SCTE message location

📊 Reporting

Ad Break Report Dashboard (embedded dashboard)
Ad Break Report Dashboard with Amazon QuickSight Q

📊 Technical Deep Dive - Solution Architecture

Solution Architecture

Click the image to zoom in

This solution leverages the following AWS services:

Amazon S3 Tables Amazon Kinesis Amazon Data Firehose AWS Elemental MediaLive AWS Elemental MediaTailor Amazon CloudFront AWS Lambda Amazon QuickSight Amazon Athena Amazon Bedrock Amazon Nova Amazon Transcribe Amazon Rekognition AWS Elemental MediaPackage Amazon EC2 Amazon S3 (Storage)

VAST XML Response